Society

The HSE Laboratory of Sports Studies entered into an agreement with the Russian Premier League, Russia’s top division professional association football league, to collaborate on the creation of the League’s calendar for the 2019/2020 season.

Moscow has hosted the second International Conference on the Economics of Football, organized by HSE, the New Economic School, and the Centre for Strategic Development. One of the most topical discussions at the conference was the impact of the 2018 World Cup on the development of the Russian regions, the sporting industry, and the economy as a whole.

What is required of modern sports managers and how do digital technologies influence its development? These issues were discussed by participants at the international conference ‘Sport and the Future’ organized by HSE, International Centre for Sports Studies (CIES), FIFA Master Alumni Association (FMA), and the Football Union of Russia (FUR).

Less than two weeks remain until the start of the 2018 FIFA World Cup™, which is being held in Russia for the first time in history. During the tournament, the international conference 'Sport and the Future' will take place in Moscow, starting on June 29. The event will gather over 300 representatives from international sporting organisations, leading experts on worldwide sports and the heads of international and national football associations, leagues and clubs.

Supervisor at the School of Design, Associate Professor Igor Gurovich, designed the official poster for the 2018 FIFA World Cup. The central figure in his composition in legendary Soviety goalkeeper Lev Yashin.

In 2012, HSE alumnus Evgeny Koudryavtsev opened the football school Championka for pre-schoolers. At the school, kids are able to develop social skills and a ‘sense of the ball’ using Western methodologies. In the latest edition of Success Builder, Evgeny discusses the advantages to such an approach, as well as how Harvard does athletics and why a businessman should be athletic.

What is the connection between the cockroaches in our homes and the ones in our head? According to the work of HSE alumna Alisa Simonenko, the founder of the Reforma project, the connection is direct. Simonenko first created a pest extermination company before realising how she could help people find the source of their personal happiness. Alisa tells Success Builder how she uses science to give people peace of mind, why her project Reforma is not like the company Secta, and how to eat whatever you want without gaining weight. HSE Day, which is one of the university’s biggest events that took place on September 9 this year, featured the Reforma Higher School of Fitness.